JBT will be focusing over on boosting awareness of JBT protein solutions in Russia at the upcoming trade exhibition AgroProdMash, which is expected to attract strong attendances from companies working in the meat, fish and food processing industries. The show, which will be staged in Moscow, Russia from October 7-10, will feature live machinery demonstrations from JBT, with the focus on technological innovations.
Christ Van Zanvoort, Regional Sales Manager of JBT Russia, describes the event, which highlights equipment and technologies for food processing, as the premier Russian show for the country’s food industry. Forming part of an ongoing growth strategy in Russia, AgroProdMash will feature substantial representation from JBT, with a 136 square meter, double-floor booth.
“AgroProdMash is a show that is only continuing to grow, so it’s important for us to be there, so we can continue to increase awareness of JBT and our solutions,” he says.
Van Zanvoort says JBT will be focusing on smart innovations for protein processors, particularly in the fast-growing fish, meat and ready meal sectors, emphasising JBT’s ability to meet a range of needs by delivering as complete a solution as possible for companies. “Customers want to find a single supplier and that’s what we want to focus on at the event,” he adds.
JBT will be exhibiting at AgroProdMash in Moscow Expocentre at Booth 22D55, Pavilion 2, Hall 2 from October 7-10.